The Patronage of Athens

Known for her wisdom and skill, the Goddess Athena (pronounced Ah-thee-nuh) competed with her Uncle Poseidon for the honor of being the patron of Athens. In their contest, Poseidon cast his trident into the earth at the Acropolis and brought water, an obviously useful commodity for the nascent metropolis. However, the water was salty. Athena knelt down and raised an olive tree from the soil on the Acropolis. Athena’s gift to the city was considered to be more useful to the ancient Athenians and she was made the patron saint. Athena, Goddess of Wisdom.

As delightful and innocent as the myth is, it dramatizes the importance of wisdom and how wisdom is the most essential commodity in any commercial venture. The olive, in retrospect, is one of the most important export crops in Greece and in fact the entire Mediterranean region. The olive crop remains an early example of commercialization and the use of agriculture as a foundation to an empire.



Ancient Olive Tree

Athena Quotient — The Wisdom Factor